Shein

Founded in 2008 by Chris Xu under the name Sheinside and originally specializing in cosmetics, Shein is a company focused on the online sale of fashion items. Its differentiation lies in its prices (lower than those of chains like Primark) and its speed (faster than traditional fast fashion), thanks to its close collaboration with factories in southern China and a production model similar to on-demand manufacturing.

Amidst rising concerns, the French authorities have turned to the Paris Judicial Court, calling for the immediate halt of a Chinese platform found selling illicit products, notably child-resembling sex dolls and forbidden weaponry.

France Escalates Legal Fight Against Shein: 12 Federations, 100 Brands Head to Court

The Council of Commerce, major retailers, textile, jewelry, toy, franchise sectors, and online commerce have banded together against Shein, accusing the fast-fashion giant of operating on a model that flouts regulations.

SGM and Shein’s Partnership Faces Headwinds: Mall management delays new openings amid political criticism, supplier withdrawals, and escalating regulatory pressures on the business model.

Shein Forecasts Profits to Soar to $2 Billion Despite Tariff Challenges

In response to American tariffs, a Chinese e-commerce giant raises product prices for consumers. Temu’s summer struggles and advertising cuts bolster its profit margins.

Chronicle of Shein’s Dramatic Arrival at Paris

Amidst boos, flashing cameras, and a line stretching around the iconic BHV department store in Le Marais, Shein boldly launched its first permanent store on the very day the French government ordered a halt to its digital platform.

Shein Faces French Ban, Puts Third-Party Transactions on Hold

As Shein embarks on its venture into physical retail with a store opening at BHV Paris this Wednesday, the Prime Minister has taken decisive action, responding to emerging claims of unlawful practices and inadequate platform controls.

The French conglomerate is set to terminate its affiliation with the management company helmed by Frédéric Merlin and will withdraw its brand from seven department stores across France. This decision follows the operator’s introduction of Shein.

French authorities launch an investigation into the Chinese fashion titan over the alleged sale of child-like sex dolls on its marketplace, just days before its contentious debut at Parisian department store BHV.

Facing a surge in business expenses, the Asian powerhouse ended the fiscal year with a pre-tax profit of $1.3 billion, down from $1.5 billion in 2023.

Sales on the platform have dipped, according to Bloomberg data, following the first month since the U.S. closed the loophole allowing low-value packages to bypass taxes.

The arrival of China’s retail powerhouse at the legendary department stores triggers a historic crisis. With brands withdrawing, delayed payments, a citizen petition, and a heated debate on ultra fast fashion during political unrest, the industry is on edge.

In a bold move, Shein is set to launch its first physical presence at the historic SGM department stores in Paris, alongside five more openings across the provinces. The agreement faces hurdles as Galeries Lafayette intervenes, sparking warnings about the impact on local fashion sectors.

The Chinese giant’s partnership with Pimkie for international growth sparks immediate reaction from federations, leading them to pull their backing from the brand. The country is at the forefront with its anti-Shein law.

The French fashion company is teaming up with the Chinese platform to co-create collections, aiming to boost its online revenue, which has struggled to exceed 5% of total sales in recent years.

The Asian ecommerce giant posted sales of more than £2 billion in the country, along with a pre-tax profit of £38.25 million, on which it would have paid just 25% tax.

The Asian ecommerce company has been accused of not removing 100% of cookies from its platform when users reject them. It is the second fine of the year for the company, which accumulates another one of 40 million.

As the Asian e-commerce giant eyes a potential move of its headquarters back to China, it plans a comeback to London’s retail scene this September, having already pushed its UK sales past the 2 billion euro mark.

For the past two years, the Asian e-commerce giant has been on a quest to become publicly traded. In this time, it has submitted two other proposals to the stock markets of New York, London, and now Hong Kong.

In a significant move, the Asian ecommerce giant has upped its business figures by 32.2% in the UK, a market that was its leading candidate for a public listing, a milestone it’s aimed for over the past two years.

The Chinese e-commerce powerhouse is poised to acquire the German Ceconomy, solidifying its presence in Europe through a transaction valued around €2.2 billion.

Facing a one-million-euro penalty, the fashion powerhouse is under scrutiny after Italy’s competition office launched a probe in September, alleging false sustainable assertions.

As the fashion world grapples with new sustainability hurdles, the British author and researcher who first popularized a pivotal sector term nearly twenty years ago weighs in on the industry’s path forward.

After being slapped with an initial €40 million fine for deceptive advertising, the Asian online retail giant is now under scrutiny for potential data consent breaches.

The online retail giant has made a formal application for a listing on the Asian stock exchange, attempting to sway British authorities, which still represent Shein’s main pathway to becoming a publicly traded company.

The Asian ecommerce company has been accused in France of misleadingly advertising discounts, following an investigation lasting more than a year and which has analyzed thousands of the products advertised on the platform.

Donald Trump’s protectionist shift is weighing heavily on Asian e-commerce giants Temu and Shein, which are seeing a sharp decline in U.S. user engagement. Meanwhile, both platforms are gaining ground in key European markets such as Germany, Spain and France.

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