Nude Project’s International Expansion Continues with Berlin Opening

Nude Project continues to grow at retail. The Spanish streetwear company has opened the doors of its first flagship store in Berlin, located at 28 Alte Schönhauser Street. This opening is part of the company’s global expansion plan, which already has four international stores in its commercial network, in addition to seven stores in Spain.

The 1,500-square-feet space has been created as a contemporary reinterpretation of a typical city apartment. Warm wooden walls, carpeting, oil paintings and integrated speakers are featured in Nude Project’s new Berlin store, as well as interactive elements such as an arcade machine and a piano.

During this year, the company founded by Alex Benlloch and Bruno Casanovas has carried out the deployment of temporary stores around the world. Last October, Nude Project landed in the United States with its first pop up in Miami Design District, one of the most recognized and prestigious areas of Miami, next to major luxury brands such as Hermès, Dior, Louis Vuitton and Chanel.

Nude Project has stores in Milan, Lisbon, Amsterdam, Berlin and seven stores in Spain

At the end of April, Nude Project opened its first flagship store in Amsterdam, located at 31 Leidsestraat. The company has another store at 64 Corso di Porta Ticinese in Milan, and another at 153 R. Áurea in Lisbon.

In Spain, Nude Project currently has stores in Ibiza, Barcelona, Bilbao, Valencia, Madrid, La Roca Village (Barcelona). In March, the company opened its largest store in the country, located at number 18 Fuencarral Street, a space with 2,100 square feet.

One of Nude Project’s latest moves has been the launch of a new logistics center located in Celrà (Girona) with more than 170,000 square feet of floor space. It is a logistics warehouse rented and operated by Logisfashion, a Spanish logistics company specializing in fashion. For the time being, Nude Project’s operations, which will be able to absorb more space as its business grows, will occupy 70% of the warehouse’s total surface area.