VF Corporation Faces Downturn in UK: Workforce Reduction and Sales Decline

VF Corporation restructures in the UK market. The US group, owner of The North Face, Vans and Timberland, has reduced its workforce in the UK and Ireland by up to 12% over the last twelve months, according to documents filed with Companies House, the UK equivalent of Companies House. The group reported a 10% year-on-year fall in turnover to 321.5 million pounds ($429 million).

During the current fiscal year, the company posted downbeat results, attributed to “consumers reducing their spending on new clothing and footwear,“ VF Corporation said, as advanced by Drapers.

Operating profit almost halved, falling 43% year-on-year to 8.5 million pounds ($11.3 million), according to the company’s latest accounts filed with Companies House on Friday, December 12th.

VF Corporation ended the first half of fiscal year 2026, ended Sept. 27th, with a turnover of $4.563 billion

VF Corporation announced plans to return to sales growth in the UK and Ireland through “investing in more of its own activities or franchising s through traditional distribution channels.“

The U.S. giant completed the sale of Dickies to Bluestar Alliance last November, in a deal valued at $600 million. With this transaction, VF Corporation sought to reduce its debt level to 21%.

The U.S. group ended the first half of fiscal 2026, ended September 27th, 2025, with revenue of $4,563.4 million, compared to $4,527 million in the same period last year. The increase represented a 0.8% increase according to figures reported by the company, or a decrease of 0.9% at constant rates, and consolidated the first signs of stabilization after two years of adjustment.