Marks & Spencer Teams Up with eBay to Dive into Secondhand Market

Marks&Spencer continues its second hand journey. The British multinational will open a second-hand clothing store on the eBay platform after collecting 36.5 million items of the brand’s clothing through its Antoher Life program.

The company will also collaborate with Oxfam, the brand’s partner charity, by rewarding customers who donate at least one M&S garment to the NGO with a 5 pounds off voucher when they spend 35 pounds in its physical or online stores.

Oxfam will keep 15% of M&S’s profits from eBay sales, with the remainder split between the retailer, eBay and Reskinned, the repair and resale specialist that will also be involved in the project.

Marks&Spencer closed FY2024 with sales up 3.5% on the prior year

To use the service, customers will need to complete a form on its website or scan a QR code in stores and send their used items via a free local courier service to Reskinned. Items that can be repaired will be offered for sale through eBay, and those that cannot be resold will be recycled.

Marks&Spencer launched the Another Life project in the summer of 2024. The initiative aims to enable its customers to send garments to Sojo, a British circular fashion start up, for repair and reuse. Since its inception, 36.5 million of the brand’s garments have been collected.

Across the fashion, cosmetics and home category, Marks&Spencer posted sales for the last full year, ended March 29th, of 4.235 billion pounds ($5.713 billion), up 3.5% on the previous year. Online sales accounted for 34% of the fashion retailer’s turnover during the period and, although the company celebrated the good results, it also admitted the impact of the website closure following the cyber-attack. In the medium term, however, the company expects to increase this figure to 50% of total sales.