Diesel

Diesel is a fashion company founded in Molvena by Renzo Rosso in 1978. Specializing in denim, the company has stores all over the world and distributes its products through the multi-brand channel. The founder's children, Andrea Rosso and Stefano Rosso, are involved in the management of the company.

The Italian fashion powerhouse, owned by OTB Group, has left its CEO position unfilled for two years, during which time Renzo Rosso, the conglomerate’s president, has spearheaded the brand. Diesel’s former CEO was Eraldo Poletto.

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Italian fashion group OTB, which also owns Maison Margiela and Marni, is keeping its target for 2020 despite the coronavirus epidemic.

The American group of department stores intends to adopt a new strategy focused more on the end customer.

Massimo Piombini will join the Italian group in February and will replace Marco Agnolin, who left the company last March.

Swarovski hires former Diesel exec after rearranging its global teams

The company has appointed Sonia Moschino, until now head of retail Europe at Diesel, as a new sales director for Italy, Spain and Portugal.

The Italian company, specialized in Denim, filed Chapter 11 in March after the lack of success in its restructure plan in the United States.

The executive took the reins of the Italian group after sixteen years in Inditex, where he became general manager at Bershka since 2011. Agnolin will leave office in Diesel on March 28.

The Italian company specialized in denim filed for Chapter 11 after the restructuring plan of its business in the country was unsuccessful.

The jean fever in the second half of the last century led to the birth of companies such as Levi’s, Wrangler, Lee, Guess or Diesel. Now, after a few years of difficult business, all of them are benefiting that denim is back on trend.

The group has appointed Michael Kampe, a graduate of the Royal Academy of Fine Arts in Antwerp (Belgium), as new artistic head of the denim brand. Previously, Kampe was design director for casualwear collections at Hugo Boss.