Wolverine Sees 6.8% Third Quarter Revenue Rise, Thanks to Saucony’s Performance
Despite setbacks in its work apparel segment, the American group reports upward movement in its athletic brands, with a 6.4% growth predicted by year’s end.
Wolverine Worldwide, up in the third quarter. The U.S. conglomerate increased its turnover by 6.8%, driven in large part by the performance of its Saucony footwear offering, which jumped 27% compared to the same period in 2024. With its brands as a whole, the company posted a turnover of $470.3 million in the quarter ended September 27th.
Profit increased by 10% in the third quarter to $26.3 million, compared to $23.9 million in the same period last year. For the first nine months of the year, profit soared to $68.5 million, compared with $25 million in the same period last year. Revenues for the nine months increased by 7.6%, from US$1,260.3 million last year to US$1,356.8 million in 2025.
Wolverine divides its results into two groups of brands: the active group, which includes Merrell, Saucony and Chaco; and the work group, which includes Wolverine, Cat Footwear and Bates. While the first division performed positively in the third quarter, the second posted declines. Overall, while the active group posted a 10.7% increase in sales, the work group declined by 2.9%.
Wolverine posts a result of 68.5 million dollars for the first nine months of the year
Merrell reported a turnover of $165 million, 5% more than in the same period last year. Saucony, meanwhile, was the fastest-growing brand, up 27% compared with the third quarter of 2024, to generate $133 million. Sweaty Betty was the only brand in the group to report lower revenues, down 3.9% to $45 million. Wolverine, on the other hand,reported revenues down 8.2% in the period, to $45 million.
Wolverine brands are sold in 170 countries. By territory, the United States accounts for the largest share, with 51% of sales, followed by Emea (including Europe, the Middle East and Africa), where 30% of sales are generated. Asia-Pacific generates 9% and Latin America and Canada 5%, respectively.
The company’s net debt decreased by $20 million in the third quarter, to $543 million. This represents a reduction of 3.6% compared to the previous year.
For the full year, the company expects to increase its revenue by 6.4% in fiscal 2025 over last year. The company’s president and CEO, Chris Hufnagel, welcomed these “better than expected” figures, but assured that forecasts may vary in such a changing environment.