New York Welcomes Paris64 as Spanish Brand Sets Sights on $12 Million Goal by 2027

Paris64 launches its international conquest. The Spanish leather goods company has sealed the opening of its first international store, which will open at 465 Broadway Street in New York. The store, which will open its doors on December 11th, is the first of a series of openings with which the company expects to almost double its turnover by 2027.

In addition to the opening at the end of the year in the United States, the company’s next plans are to open two more international stores: first a store in Paris, scheduled for June 2026, and another one in Tokyo in early 2027. In March, Paris64 will also arrive for the first time in department stores El Corte Inglés, with four of its own corners in different locations, all focused on a mainly tourist consumer.

“We are preparing new openings, at an approximate rate of six months between stores,“ explained Chema Pozas, CEO of Paris64, to Modaes. The international focus responds to the Spanish company’s current customer base, in which sales outside Spain already account for 55% of total turnover.

The United States alone, says Pozas, already accounts for 35% of Paris64 business sales, followed by Japan and the main European Union countries. Spain, meanwhile, accounts for another 45% of the total.

Paris64 will also reach Paris and Tokyo within the next year

With the opening of the New York store, Paris64’s goal is for the United States to overtake Spain as its main market by 2026, as well as to nearly double the company’s turnover in the next two years. Founded in 2019 by the married couple formed by María Alfonso, creative director, and Pozas, at the helm of the business, the company expects to close the current fiscal year with a turnover of seven million euros, and raise it to €12 million in 2027. One year later, in 2028, Paris64 plans to grow even more, and close 2028 with €30 million euros.

The company’s New York location, which Pozas hopes will become a “showcase for the brand worldwide”, has a surface area of around 170 square meters. In addition to the retail space, the Spanish leather goods company, which for the past three years has diversified its catalog to include fashion, also has an additional space of another 200 square meters, which will act as a logistics center.

From there, Paris64 will manage shipments and orders placed through its website in the country. In fact, the company will soon be launching a landing page of its website specifically for the United States. The strengthening of the U.S. market has been accompanied by the creation of a subsidiary in the country to operate the business.

The company expects to close 2028 with a turnover of 30 million euros.

Only the opening of New York has meant an investment of two million euros, so Pozas does not rule out a possible opening of capital in the future, although, he says, there is nothing firm yet. Since its foundation, the company has remained in the hands of its founders, although in 2022 two family offices took a minority stake in the capital.

Paris64, which concentrates 80% of its sales in leather goods, mainly handbags, manufactured in Zaragoza, rules out for now following the same pace of openings nationwide. Currently, Paris64’s commercial park is drawn around four stores, distributed in Zaragoza, Madrid, Seville and Bilbao, to which the corners of El Corte Inglés will be added. A large part of the business, however, 70%, comes from the online business.