Companies

Gap Makes a Grand Reentry to the UK Market with a London Flagship Launch

The American company has unveiled its flagship store in Covent Garden, with two more London locations set to follow in the coming weeks, marking the brand’s relaunch and UK expansion.

Gap Makes a Grand Reentry to the UK Market with a London Flagship Launch
Gap Makes a Grand Reentry to the UK Market with a London Flagship Launch

Modaes

Gap begins its rollout in Europe. The U.S. group opened its flagship store at 30-31 Long Acre, Covent Garden, as part of the relaunch of the brand, until now focused on its local market. Gap will intensify its expansion in the United Kingdom in the coming months with the opening of another store and an outlet in London.

 

The opening of its flagship store in Covent Garden, one of London’s most visited shopping areas, will be the first of the company’s expansion plan in the UK market. The next will be an outlet at the Westfield London shopping center on December 4th, and an outlet at the London Designer Outlet in Wembley Park on December 12th.

 

In the midst of a brand renewal, Gap has spent the last few years retreating into its local market, while introducing a relaunch plan led by Richard Dickson, CEO of the company, which seeks to reconnect with the culture and new generations at an international level.

 

 

 

 

Gap closed its entire network of stores in Ireland and the United Kingdom in 2021 and in Spain and Portugal in 2024, where it had been operating since 2020 through an agreement with the Catalan company Grup Calcerán, franchise partner of other multinationals such as Levi’s, Dockers and Under Armour.Currently, Gap operates through corners in department store El Corte Inglés.

 

The retailer concentrates 88.13% of its revenues in the United States. In fact, outside the United States and Canada, the company had a turnover of just over $609 million in the last fiscal year. The company ended the period (closed on August 2nd) with a flat sales performance, growing by more than 2%, and its operating income, which increased by nearly 27%.

 

At the end of the second quarter, the sales of the group led by Richard Dickson for the last two years stood at $3.725 billion, in line with the $3.720 billion of the same period in 2024.