Adidas

The history of Adidas, the world's number two in sports fashion, began in 1924 in the German town of Herzogenaurach, where brothers Adolf and Rodolf Dassler founded Gerbüder Dassler Schuhfabrik, specializing in athletic shoes.

The sportswear giant has launched a new sustainable initiative that rewards customers with coupons for its store in exchange for their old clothes.

Adidas grows 5.4% and rise benefit 24% in H1

The German sportswear group has closed its fist half with a revenue of 11.3 billion euros (12.6 billion dollars).

Nike and Adidas ask Trump not to put tariffs on China’s footwear

170 companies have sent a letter to the US president, Donald Trump, asking him not to include the footwear into list of Chinese products that could be affected by the tariffs of 25%, that the US want to implement.

Adidas sales up 6% and grows 17% profit in the first quarter

The German sports fashion and equipment company has closed the three first months of the fiscal year with 5.88 billion euros in revenue.

Adidas shots up profit by 45% in 2018 and registered revenue of 1.7 billion euros

The German group had a revenue of 21.91 billion euros, a 3% rise, attributed to the growth in Asia and North America. The profit increased due to a greater impact of taxation.

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Adidas Bolsters Running Strategy, Taps Former McKinsey Exec to Lead Charge

German company appoints Patrick Nava to spearhead its global running division, bolstered by flagship franchises such as Adizero and Supernova. Nava joined the team in 2019 after tenures at McKinsey and Gap.

The sports fashion company ended its last year with 23.6 billion euros (26.8 billion dollars) in revenue and with a profit of 1.98 billion euros (2.2 billion dollars).

Adidas Boosts Forecast for 2025, Projects 12% Growth in Q3

The company proudly claims triumph over tariff impacts, projecting enhanced profits for the period. Anticipating a robust fiscal year, the company eyes a 9% revenue surge.