Bracken P. Darrell has been President and Chief Executive Officer of VF Corporation since July 17, 2023, when he took over the role after a long tenure at Logitech. He holds a B.A. in English from Hendrix College and an MBA from Harvard Business School. Darrell began his career with roles at Arthur Andersen and PepsiCo, then went on to work at General Electric and Procter & Gamble. After that, he served as President of EMEA for Whirlpool and became President and CEO of Logitech in 2013 before moving to lead VF Corporation.
