Crocs Hires Ex-Nike Leader as New Chief Financial Officer

Crocs reshuffles its executive leadership. The U.S. company, which specializes in rubber footwear, has signed former Nike executive Patraic Reagan as executive vice president and chief financial officer, effective September 22nd.

Following the departure of the company’s chief financial officer, Susan Healy, on August 28th with immediate effect, Reagan will take over from her and will be responsible for financial strategies, financial planning and analysis and treasury, among others, reporting to Crocs’ chief executive officer, Andrew Rees.

Reagan has been, for a year and a half, executive vice president of U.S.-based appliance specialist SharkNinja. Prior to that, between 2010 and 2024, he spent more than thirteen years at Nike, where he spent his last two years as vice president and chief financial officer for Asia Pacific and Latin America.

Crocs reported a loss of $332.18 million in the first half of 2025

Crocs is in the red following its latest results, where the company reported losses of $332.18 million in the first half of the current fiscal year, a figure that is a far cry from that recorded in the same period of 2024, when it posted profits of $381.36 million.

Nevertheless, Crocs posted a turnover 1.78% higher than in the first half of 2024. Its sales amounted to $2.08 billion, $36 million more. Gross profit, meanwhile, was 3.85% higher than in the first six months of last year, at $1.25 billion dollars.

The company expects a revenue decline for the third quarter of the year of up to 11% compared to the previous quarter and up to 9% compared to the third quarter of 2024. In addition, Crocs expects a negative impact of 170 basis points on its adjusted operating margin from tariffs.