Asos

Asos was founded in London in 2000 and was born from the acronym As Seen on Screen. The ecommerce platform targets the millennial audience and was created by Nick Robertson with an initial capital of 2.3 million pounds, contributed by partners Andrew Regan and Robertson's brother. Over the years, the group has built up a distribution network that reaches more than 230 markets.

With a £237.5 million loan package under its belt, the UK group eyes enhanced financial agility as it navigates the final stages of a restructuring that has successfully slashed losses by 50%.

Asos Steps into the Retail Scene on Carnaby Street as Part of Relaunch Strategy

British e-commerce giant to unveil a pop-up store on Carnaby Street on November 7th featuring exclusive items, including its collaboration with Adidas, with a New York installment to follow later this month.

Asos Under Scrutiny by German Authorities Over Unpaid Customs Duties

Authorities notified the UK-based online retail group earlier this year of a potential payment deficit reaching tens of millions of euros; however, the company remains optimistic about lowering the final amount.

ASOS Elevates Shopping Experience with Live Platform Launch

The British ecommerce giant has unveiled Asos Live, marking its foray into the live shopping arena with real-time video shopping experiences. By joining the ranks of Mercado Libre, Shein, and Estée Lauder, Asos is embracing the burgeoning trend of live commerce.

Asos Taps New Commercial VP During Strategic Restructuring

In a move to streamline operations, the British ecommerce leader has appointed a new executive, months after combining its customer service and commercial sectors under Blake’s leadership, who will report to the CEO.

Asos Introduces New Policy Targeting Excessive Returns With Permanent Account Closures

The platform is responding to complaints from customers whose accounts have been closed, which are already flooding social media. The ecommerce says it is a “small group” that has not made a “fair use” of the returns.

Izzard will replace Dave Murray, the British ecommerce platform’s current chief financial officer, who is stepping down at the end of June, a year and two months after taking up the position, in search of new opportunities.

The fashion retailer had a turnover of 6.6 billion euros online last year. High-street rivals H&M and Gap generated online less than €6 billion each last year.

The British e-commerce group plans to lay off a hundred workers with night shift roles who work in its customer care center in its Leavesden office (near Watford).

The British ecommerce has attributed the rise in sale to Black Friday.

Asos pulls out Tech tool, See My Fit, which offers shoppers a virtual view of how a product looks on different body types.

Robert Birge will join the company on December 3 and will report to CEO Nick Beighton. He’ll also join the executive committee.

In the fiscal year ended August 31, the British ecommerce group’s revenue was 2.7 billion pounds. The company grew more in the United Kingdom than abroad.

The British ecommerce company, that has had a tough year after making three profit warnings in just eight months, has signed four new non-executive directors.

The British marketplace has asked 3% reduction to its suppliers to “fuel joint growth” and compensate the investments in logistics, sustainability and marketing.

The British e-commerce group registered sales of 1.28 billion pounds (1.49 billion euros) between August and February.

The British e-commerce platform promotes the director of technology and customer experience. The executive joined the company in 2013.

The Danish fashion group, investor of the British ecommerce group through its business unit Aktieselskabet, intends to divest about two million shares through a placement brokered by Numis Securities.

Adam Crozier will assume its new role next autumn, succeeding Brian McBride, who has been the group’s chairman since 2012. The appointment will be effective after the upcoming board meeting, scheduled in November.

The British ecommerce group has begun interviewing potential candidates to replace Brian McBride, who has served as chairman for the past six years.

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