Lorenzo Boglione is co-Chief Executive Officer of BasicNet, the Turin-based group behind Kappa, Superga, Sebago and K-Way. Born in 1986 and educated in Economics at the University of Turin and ESCP Europe, he joined the family business in 2010 in international business development. In 2014 he became Vice President of Sales and has held roles across several subsidiaries, driving the group’s international expansion. His management approach focuses primarily on strengthening the company’s global network.